June 2017 - M2K Marketing Group


Why color matters in advertising

Why Color Matters in Advertising

June, 2017

Color is one of the most fun and important tools used to design advertising. We didn’t always have the luxury of using color. Decades ago, we only had the option of printing photos and advertisements in black and white. Today technology has not only given us the ability to print advertising in color, but now

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3 things that make a great logo

3 Things That Make a Logo Great

June, 2017

Designing a good logo can be a challenge. We recently created a new logo for an annual golf event, the West Metro Golf Classic. Here are a few principles we followed to design a great logo. Keep It Simple Designers often follow the rule of K.I.S.S. which stands for Keep It Simple, Sweetie. Simple logos are

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